LOWRANCE: Marine electronics for the fishing industry since 1957

With the invention of the first home audio system in 1957, Lowrance has become a leader in marine electronics.

Whether you're an experienced competitive angler, an experienced Sunday angler or an occasional angler, Lowrance can provide you with the right product for the type of fishing you do. whatever the fishing waters.

60 years of unrivalled reliability

As a leading brand in marine electronics, their heritage is backed by over 60 years of innovation, reliability and qualityAnd they continue to carry out research to help anglers catch more fish. From the world's first consumer fish finder "Fish-Lo-K-Tor" to the best fish finder " HDS Live" Lowrance fishfinders are used by more people than any other brand.

More recently

For 2020, the brand has released a range of new sounder technologies and navigation tools that greatly enhance the sounder/chartplotter capabilities.